Barriers to Entry Into and Industry:

Government Regulation of Entry

According to an article in the Wall Street Journal: "Lyft is one of two popular ride-sharing services (Uber being the other) that have faced significant opposition from traditional competitors such as taxi companies. Governments around the country have attempted to enforce regulations on them"

It has gotten to be such an issue that Lyft has a host of people employed, simply to fight/advocate for their company in local state and principalities. The strict regulations on the taxi industry has cause much frustration. In a lot of ways, the app is a way around the traditional taxi medallion that is so hard to secure in some cities. I could literally become a driver after a sign up and quick background check. Its a pool of workers that has to be very frustrating to peers.

Again, the biggest hurdle for new competitors is the risk of government regulations on the entry of new people into the field