Strategic Leadership in Place

Some of the key team members have come from a Who's Who of the tech world.

Jesse McMillin, Creative Director (former Creative Director at Virgin America)
David Estrada, VP of Government Relations (former Legal Director at GoogleX)
Chris Pouliot, VP of Data Science (former Director of Algorithms and Analytics at Netflix)
Ron Storn, VP of People (former Senior Talent Leader at Facebook)

The company also has a strong track record of hiring well-qualified women;

"Lyft has no specific programs or policies in place for recruiting and retaining women, but that the company "works to create an environment that caters to all backgrounds and genders" and believes that "female perspectives are critical in shaping the direction, mission, vision, and values for a company built on trust and safety in each community."

"When we're talking about new ways of doing something, whether it's a new way of taking a picture, a new way of managing your finances, or a new way of getting from point A to B, there is an old way," says Wampler. "Getting the new way adopted is classic crossing the chasm. You don't cross the chasm because the same 10 people who always do the new thing just keep doing the new thing. You cross the chasm because you get to early majority, and that means a more diverse set of people whose perspectives drive better adoption."

The company has many awards its won for invention and marketing. It's key is the strong leadership its developed from within, while also not being afraid to make tough hiring choices when they need to.